For Roblox studios and solo creators

Know which Roblox game will spread before you build it

Score concepts for viral potential, track first-week retention signals, and get a clear ship, tweak or kill call for every experiment.

Score my first concept See the screens

Takes you to sign-up.

Experiments

Viral score · D1 · D7
  • 82 Lava Lobby Tycoon D1 41% · D7 16% Ship
  • 68 Pet Swap Arena D1 33% · D7 9% Tweak
  • 38 Cafe Chaos D1 18% · D7 2% Kill

How it works

Between the stat sites and your launch dashboard

Stat sites show what already won. Roblox analytics shows your game after launch. Viralkiln covers the gap: the idea and the first week.

  1. Score the concept

    Describe the idea. Viralkiln rates its hook, shareability, retention loop and monetisation, so you see where it is strong and where it is thin before you spend weeks building.

  2. Build the smallest version

    Back the concepts that score well. Ship a tight first build rather than a full game, and log it as an experiment.

  3. Track the first-week signals

    Record day-1 and day-7 retention for each experiment, side by side, so a spike and a slow death stop looking the same.

  4. Make the call

    Every experiment ends in a verdict: ship it, tweak it or kill it. The next idea starts with what the last one taught you.

Inside the workspace

Three screens, one decision

Concept Scorecard

One viral-potential score for the idea, broken into hook, shareability, retention loop and monetisation. You see what to fix before you build.

Hook86
Shareability78
Retention loop71
Monetisation64

Tycoon

Rising

Obby

Steady

Horror

Rising

Roleplay

Cooling

Trend Radar

Rising genres and mechanics from public Roblox charts, so you pick ideas riding a wave rather than chasing the last one.

Experiments board

Every game you test, with day-1 and day-7 retention and a ship, tweak or kill verdict. Your portfolio, ranked by evidence.

Start my board
Escape the Bakery37% / 12%Ship
Skybound Delivery29% / 8%Tweak
Block Pop Racers21% / 3%Kill

Fire the idea. Keep what spreads. Kill the rest.

Questions creators ask

Who is Viralkiln for?+

Indie Roblox developers and small studios who test several game ideas and need to decide which one to back before building.

How is this different from Rolimon's or Roblox analytics?+

Stat sites show games that already won, and Roblox analytics shows your game after launch. Viralkiln scores the idea beforehand and tracks the first-week signals afterwards.

What does a viral-potential score cover?+

Four parts: hook, shareability, retention loop and monetisation. Each is scored so you can see what to improve.

What is a verdict?+

A ship, tweak or kill call for each experiment, based on its day-1 and day-7 retention and its concept score.

Your next experiment deserves a verdict

Score your first concept and see where it is strong before you build.

Start my first scorecard